Why Moissanite is More Popular Than Ever

Why Moissanite is More Popular Than Ever

Why Moissanite is More Popular Than Ever

While diamonds are traditionally the most popular gemstone for engagement rings, more and more couples are looking for alternatives that offer greater affordability and ethicality. 

Sapphires, rubies, and emeralds are common alternatives, popular with members of the royal family and celebrities wanting a colourful ring, but even these beautiful stones lack the durability and timeless simplicity that diamonds offer.

Enter: Moissanites. Second only to diamonds on the Mohs Scale of Hardness, moissanite offers an uncanny visual resemblance to diamond, with its colourless presentation and stunning sparkle. In recent years, moissanite has gained significant popularity and publicity all around the globe.

So, what makes moissanite so popular compared to other diamond alternatives?


A moissanite has uncanny similarities to a diamond - unless you know what you’re looking for to distinguish the two, the average person would assume your beautiful moissanite is in fact a diamond. Our premium sourced moissanite is colourless, and has exceptional fire and brilliance, also known as the gemstones sparkle.


Choosing a moissanite engagement ring allows you to have your dream carat size, without the price tag. Moissanite is laboratory made, meaning the costs associated with larger carat sizes are in reasonable increments. Comparatively, the price of diamonds rises steeply as the carat size of the stone increases.

To compare the price between moissanite and diamonds, our 2 Carat Luise Ring is $2,760.00 (14k gold, D colour and VVS1 clarity). For a diamond ring of the same specifications, it would cost approximately $37,000.00 (AUD). Your moissanite oval would cost 14x less than the diamond!


Moissanite is the second hardest stone, next to a diamond. On the Mohs Scale of Hardness, a moissanite is 9.5 and a diamond is 10. Comparatively, sapphire and ruby are around a 9 and emerald is a 7.5.

Your beautiful moissanite ring is perfect for everyday wear, with minimal risk for damage.


Diamond mining has long been fraught with controversy, from environmental impact to human rights concerns. Meanwhile, all moissanite available nowadays is lab created.

Moissanite was first discovered in 1893 by scientist, Dr Henri Moissan. He was examining rock samples from a meteor crater and at first, he mistakenly identified the gemstones as diamonds. It wasn’t until 1904 that Dr Moissan realised the rock samples were not diamonds, they were in fact silicon carbide (SiC) which we now know as Moissanite.

Today, naturally occurring Moissanite is exceptionally rare, and therefore all Moissanite on the market is lab created in controlled conditions. Lab creating these beautiful stones has many benefits. Not only can the colour and clarity be controlled to produce only the highest quality stones, but it’s also the more ethical option. Conflict free and minimal impact on our beautiful earth.

With so many unique benefits and characteristics, it’s no surprise moissanite is more popular than ever right now.

Here at The Moissanite Company, we value your love story. Based in Brisbane, Australia, we utilise the highest quality Moissanite and pair this with impeccable craftsmanship to bring your forever ring to life. We pride ourselves on being Bespoke, Ethical and Affordable. We also commit to a sustainable ‘now’ and ‘future’. We are on a mission to positively influence the jewellery industry, and provide customers with the sparkle they desire, at a price they can afford, with the environment front of mind, always! Here at the Moissanite Company, we plant a tree for every ring sold, by donating to Trillion Trees - an Australian organisation that is dedicated to improving our mother earth. Get in touch today to receive a no-obligation quote from one of our jewellery experts.

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